AdMob earnings drop dramatically and CPM is very low

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#1

Hi everyone,
I’m facing a major issue with my AdMob implementation in a Kodular app. Over the past two months, I’ve noticed a significant drop in both earnings and CPM, even though I haven’t made any changes to the app or my AdMob account settings.

Issue Details:

  • Earnings: Dropped significantly compared to earlier months.
  • CPM: There’s a noticeable decline (around 15%-20%), even though the number of impressions hasn’t changed much.
  • Ad Units: I’m using Banner Ads and Interstitial Ads Open app ads
    cpm
    cpm491×561 31.5 KB

    in my app.
  • Extensions: I’m using the AdMob extension to integrate ads.
  • App Updates: No updates or modifications were made to the app recently.

My Questions:

  1. Could the issue be related to the AdMob extension I’m using in Kodular?
  2. Is it possible that the problem lies with AdMob settings or the app’s compatibility with ads?
  3. Are there any steps or tips I can follow to identify the root cause of this issue?
  4. Has anyone experienced a similar problem with Kodular and AdMob recently?
1 Like
#2

Hello, everything is fine? My earnings decreased significantly at the beginning of the year, but returned to normal after some adjustments.

1-Optimize your admob ads, targeting the main areas of interest of the public;

2-Use mediation and manage it, profits go up well;

3-Care about your users, don’t irritate them with boring ads;

4-Provide rewards in rewarded ad exchanges.

By doing this I tripled my earnings and today I live exclusively from my apps. Big hug and good luck.

1 Like
#3

Regarding your first question, I do not believe the extension is responsible for the rate drop.

The remaining questions have been addressed by @Jaercio_Santana1.